Hyundai
Climate change is no accident
To communicate Hyundai’s commitment to carbon neutrality worldwide, we created a campaign that highlights the intense impact of climate change by featuring authentic images of crashed cars that collided with iconic storms around the world.
Impressions
+87M
People reached
+42M
Positive reactions
+210%
Scope of work
Strategy
Concept
Execution
The people behind the work
Thanks team!
Head of Data & Media
Kevin Tiedgen
Data Strategist
Jana Zinthäfner
Executive Creative Director
Rico Noël
Client Service Director
Marco Schubert
Creative Director
Luis Paulo Gatti
Creative Director
Matteo Maggiore
Creative Director
Matthias Hess
Art Director
Francesca Montrucchio
Project Manager
Julia Schüssler
Project Manager
Ann-Katrin Bruse
Head of Production
Armin Gauss
Senior Digital Artist
Dominik Schmutzer
Senior Digital Artist
Sascha Pabst