A vlog story in a vlog phone
Honor 50 launched a variety of fancy VLOG shooting functions. We broke the stereotypical approach of a traditional feature film scenes teaching style, and used the VLOG function of Honor 50 to shoot a Western journey VLOG, integrating the selling point into the imaginative road trip.
We went all the way West, from the desert to the forest, for 5 days, covering more than 700 km, recording the road trip of 5 strangers, allowing the audience to watch the VLOG while also remembering the many advantages of Honor 50 in VLOG.
Scope of work
Strategy
Concept
Campaign
Film
Thanks team!
Group Creative Director
Lei Wang
Creative Director
Iris Liu
Associate Creative Director
Yatyin Chan
Account Director
Rachel Wu
Producer
Lesley Sun